With the crypto investment space soaring from 2021-2022, BTC Magazine/BTC Conference felt under enormous pressure to influence and make an impact on potential attendees for the 2022 conference. The Miami Herald reports that 30,000 attendees and exhibitors will descend on Miami Beach for the Bitcoin 2022 conference — perhaps the most popular single event for the enthusiastic BTC community. Companies use conferences like this as an opportunity to engage, network, pitch ideas, and leverage announcements. The organization over at BTC Magazine/BTC Conference was ready to prove they’re at the forefront of the crypto uptrend and grow exponentially with the help of A World Away’s holistic creative and strategic suite.
A World Away pitched in multiple times at the request of our friends over at Bitcoin Magazine / Bitcoin Conference. We established a unique activation tying into the current state of cryptocurrency by creating an evocative, erupting volcano for their website's landing page design (and eventual ticket launch). We also created an attention-grabbing 3D animation asset that held pride of place at their event — displayed behind scheduled speakers like Jack Dorsey (Twitter CEO), Ron Paul (Presidential Candidate), Tony Hawk, and many others — and ultimately lead to more awareness of, and attraction to, the event’s main stage.